Hybrid Event
International Conference on Cross-Cultural Marketing and Global Consumer Insights (ICCCMGCI-26)
13th - 14th October 2026 Jeddah, Saudi ArabiaOrganized By: Global Association for Scholars & Researchers (GASR)
Aligned with
This conference contributes to global sustainability by aligning its research discussions and academic sessions with key United Nations Sustainable Development Goals.
This track explores the strategies and methodologies for adapting marketing campaigns to diverse cultural contexts. It a...
This session focuses on the nuances of consumer behavior in different cultural settings and how these insights can infor...
This track investigates the complexities of developing and maintaining a global brand identity. Discussions will center ...
This session aims to delve into the effectiveness of multicultural marketing strategies in reaching diverse consumer seg...
This track examines the planning, execution, and evaluation of international marketing campaigns. Participants are encou...
This session focuses on advanced techniques for market segmentation that consider cultural, economic, and social factors...
This track explores the latest trends in digital marketing on a global scale, including the use of social media and digi...
This session addresses the importance of localization in marketing communications and product offerings. Papers should p...
This track focuses on the role of marketing analytics in deriving insights from global consumer data. Participants are e...
This session examines the strategies for effective brand positioning in culturally diverse markets. Contributions should...
This track highlights innovative practices and technologies that facilitate cross-border marketing efforts. Researchers ...
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